Super Hero Time: Opening a Charity Booth for Maui on Oct. 9th



Live-Streaming Video: Uwajima Dance Festival, Charity for Maui People

On Monday, October 9th, CSTOYS opened a charity booth at a local dance event to support Maui called "Uwajima Dance Festival" at Uwajima Kisaia Plaza starting at 10 a.m. And we had our Capsule Toy Vending Machines to sell our Tokusatsu toys to local customers and all the sales (15000 yen)  was donated to Japan Red Cross Society through the organizer, the Hawaiian Festival Committee. In the total from the event, became 125,368 yen and it was donated to Japan Red Cross Society through Uwajima City. 



Ehime Prefecture and the State of Hawaii are sister states, and Uwajima City and Honolulu are also sister cities. People of Ehime Prefecture and Uwajima City do care for their friends in Hawaii, and organized this charity event for Maui Wildfire Disaster. There were donation boxes on the day of the event, they invited as many people as possible to attend and participate, and kindly ask for your help in spreading the word. Our FM radio program, Uwajima World Link, will cover this particular event in coming weeks as well.

Takashi & Miyuki, The Event Organizer

Takashi & Miyuki, The Event Organizer


A weekly segment to update Uwajima City with something new every week. There are three parts in this segment and including:

-Uwajima QuestionsA weekly Text Message Cultural & Communication Exchange segment with Students from Uwajima Minami Secondary School & CSTOYS' worldwide customers.

-Heroes Within: Irregular Video interviews with Uwajima NPO Center, introducing Local Event introductions & activity reports.

-Uwajima Business Updates: An Irregular segment introducing the current state of cross-border EC and Shopify updates for Uwajima people.

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About "Uwajima Dance Festival"

What is it?

On Monday, October 9th 2023, a public holiday in Japan, there will be a charity dance festival for all genres. The festival will take place at Uwajima Kisaia Plaza starting at 10 a.m. All genres are welcome to participate in the dance performances.

Who Organizes the Event?

Run by an amazing couple, Takashi & Miyuki, this event is managed by the same duo behind the Uwajima Hawaiian Festival, a decade-long hit with over 100,000 attendees!

Check further more for their Facebook page for the Uwajima Hawaiian Festival.


Before starting our toy business in 2005, the owner and director of CSTOYS International, Masaki Seike, volunteered as a translator for the Ehime-Hawaii Youth Baseball Tournament. This tournament aimed to establish and foster friendship between Ehime and Hawaii after the tragic incident involving the Ehime-Maru in Feb. 2001. (For more details, see Wikipedia's article on 'Ehime Maru and USS Greeneville collision').

We open our booth at this event and donate our toys for Maui because we have many customers and friends in Hawaii, and we want them to know that we care for them. We have a faith that any super hero toys can and should contribute the peace we all hope in our hearts.

Will there be a live-streaming program?

Yes! CSTOYS is preparing for the live-streaming show at our YouTube Channel, and be introduced as we are ready! Join us for the fun and Support Maui!

How can I help?

Visit American Red Cross for 2023 Hawaii Wildfires Relief Information